Understanding Value in Real Estate


Okay, I’m crusing around online again. BIG MISTAKE. So here GOES.

I think we can all agree that buying that perfect English Cottage home you’ve always wanted can actually be a nightmare if the home is falling apart under your feet. Even if you got it at a steal of a deal, a money pit can literally ruin you. It pays to know what you’re getting. That’s what I mean about value. Make sure you know what you are GETTING and what you are NOT GETTING, before you make a decision.

The same is true of your real estate agent, or even better, whether or not you WANT one. Yes, we live in an age of technology, and yes we can do most things electronically. But that’s not the purpose of your real estate agent. Your real estate agent can do all of the tech stuff you want, but don’t you want to know WHY you’re doing it? Wouldn’t you think it was a good idea to understand those e-forms you’re signing? Even better, wouldn’t it be nice to know why you need them? Oh, and who works for YOU? Is it that person telling you you don’t need an agent? Careful now, because often they work for the OTHER GUY. Nobody wants to leave cash on the table, so be careful about whom is representing YOUR INTERESTS. In other words, make sure somebody IS. CAN’T TELL? Call an agent.

Oh, yeah, remember that plumbing inspection you decided you didn’t need? Who do you call at midnight when you can surf in your house? ME! You don’t get to cry if you decided you knew everything and you didn’t need an agent or wouldn’t listen to the one you had.

People get wrapped round the axle about commissions, but did you know…God I wish I had a nickel for every time I’ve said this…the AGENT does not get that check! THE AGENCY, make that AGENCIES (plural) get that. When you seek the aid of a real estate agent, you’re hiring the benefit of their companies, with all of the expertise and tools to guide you through one of, if not THE, biggest financial transaction you’ve ever done. It pays to have a leader who knows the ropes and can guide you well through them. And every time you think we don’t earn our money, just text us and ask what we did for you today. Most of us will say, “You mean starting at midnight?” Because that’s often the case. While you are sleeping, we are often working for you. It’s not unusual for me to send out emails at 1 am. Oh and by the way, that nice magazine you get long after you closed? It came from me. Free to you, by the way. You’re welcome.

And yes, there are all KINDS of websites you can poke around in, but let me tell you, if it was that easy, there wouldn’t be licensing requirements and continuing education (ad nauseam) requirements and each year, a ‘general update’ with, in part, the latest and greatest potholes to watch out for. And, if it was that easy, everyone who took the licensing test would PASS. THEY DON’T. Listen, real estate agents are not just there to open the door for you. We work hard, all the time. We sleep with our phones and our laptops, and we get calls at midnight from clients having meltdowns sometimes. We get calls with pop-up questions, and we drive THOUSANDS of miles on your behalf.

We talk to inspectors for you, attorneys, surveyors, plumbers, roofers, handymen. We arrange inspections and make appointments with attorneys, we crawl under houses and into attics, and we do A TON of paperwork. We take classes and attend meetings to stay on top of changes, to real estate, to lending, to title insurance, to warranties. To mold, to radon, to septic systems and new construction. We grease the wheels of the process so you just show up and sign; we take the heat for you and the stress too. We are ALWAYS working behind the scenes for you, just to make sure you get a good VALUE in the transaction. So when you think we don’t do much, think again. You are able to think that because WE did all the work for you. The easier it was for you, the BETTER your agent was.

It costs MONEY to buy a house. We get to be the ones to tell you HOW MUCH. Somehow, that makes US the BAD GUYS. We didn’t TELL you to buy a house. We didn’t make the rules and laws, but somehow it is OUR fault you get to pay for your inspections and the attorney and title insurance and homeowners’ insurance. We control the rotation of the Earth, didn’t you know?

Marketing. Ah marketing. I have seen THOUSANDS AND THOUSANDS of HORRIBLE pictures of homes that have sat on the market forEVER. If your agent puts crap like that online for the galaxy to see, well you get what you deserve. Oh and if it was YOU who took the pictures? God help you. You have embarrassed yourself before the entire galaxy. And beyond. Good agents take marketing your home very seriously and you will not see dark, dingy photographs out there to ‘showcase’ your home. It just won’t happen. Oh, you can take your own photos? Give me a call about that in about 5 years. There is VALUE in professionally done photos and professional marketing that YOU don’t pay for.

I work in an industry where we are OFTEN treated like ambulance chasers. I have worked in industry, retail, science, management, on farms, in factories, and in real estate and NOTHING is as hard as real estate. Nothing. Real estate is 24/7, non stop, and people think they can automatically treat you like garbage when they get stressed. NOT ALL THE TIME, but a lot of times. People don’t handle stress well, and in a real estate transaction, somebody’s gonna be moving, which is stressful. Who gets the flack? The real estate agent, many times.

So in case you are wondering, there is VALUE in what I do. I give up my weekends for you, my holidays, my sleep; I take heat from attorneys and inspectors and lenders; I take all of the heat you throw at me and endure the knives in my back, undeserved I might add, and I still get you to the closing table and I STILL give you a very nice closing gift. Why? Because real estate agents are in this business because we like to HELP people. Even the prickly ones.

Yes. We have every bit as much value as the next worker you pass on the street. And in case you’re wondering, many of us are engineers, scientists, accountants, airline pilots, bankers, retired VPs, golf pros. So yeah, we have brains too. And you’re fortunate to have us in your corner, and I mean that.


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