I feel sorry for today’s hoodwinked seller. Yeah, the one who hired an inept real estate agent to market their home for sale. If I look at your home online and see dark images and a reflection of the photographer taking your photos with a phone, I sigh in frustration. Then I click off of your home advertisement. That’s NOT marketing.

Listen, EVERYBODY uses the internet first. And FIRST, they look at your pictures, the ones of the spaces you want them to imagine living in. When I get the PING! notification that there’s a new listing to view and I see AWFUL dark pictures, my head explodes and then I shut down that file. People do not want to buy a dingy, dirty looking home. They just don’t. And I don’t want to work with an agent who is so slack they can’t even take a decent picture. I know they have to upload these images, and I KNOW they see how AWFUL they look. And they just go right along, doing what I consider scamming the seller who hired them.

I’m a real estate agent. I look at THOUSANDS of homes and pictures of homes every year. When I see postings of dark shadowy pictures, I immediately click away. Why? Because the seller doesn’t bother to hire a good agent to present their home in the best light. A good camera and a light attachment are not like buying a Cybertruck. It’s not expensive to do a good job. It takes a LITTLE more effort than grabbing a phone out of your back pocket, but for goodness sakes, these agents owe their client GOOD SERVICE.

Before you hire an agent, look at the pictures they’ve already posted, PLEASE. If they are not well lit, level, nice pictures, then they are hurting your sale. Hurting.

Want to know how easy it is to post great photos? Call me. I’m Brenda, with Premier Advantage Realty and I can help you.